INSIDE DIAGEO’S F1 MIAMI EXPERIENCE AT OFF GRID: CELEBS, COCKTAILS AND THE RACE (OF COURSE)

Diageo Rare & Exceptional returned to the Formula 1 Miami Grand Prix, this year in partnership with Off Grid, the two-story trackside villa located at Turn 8, featuring a culinary program by the members-only Harbor Club Miami and a bespoke coffee experience by Imperial Moto.

Set against one of the most highly sought-after vantage points on the circuit, Off Grid brought together a curated mix of founders, athletes, and cultural tastemakers – including Saint JHN, Patrick Schwarzenegger, Chanel Iman, Sickick, Malik Willis, and more – creating a trackside environment where race viewing, conversation, and hospitality converged.

Across the weekend, Diageo Rare & Exceptional defined the Off Grid beverage experience, leading with ultra-luxury spirits including Talisker Single Malt Scotch WhiskyJohnnie Walker, Tequila Don Julio, and Zacapa Rum.

Guests were invited into a series of private tastings and curated cocktail moments featuring rare, limited pours not typically available to the public – delivering a more considered approach to trackside hospitality rooted in craft and rarity.

The weekend also marked the debut of the Diageo Luxury & Exceptional Rare Series on-site – a new collection of distinguished Scotch whiskies spanning iconic distilleries, including a 55-Year-Old expression from the ghost Glenury Royal Distillery, the oldest Single Malt Scotch whisky ever released by Diageo. The Rare Series brings together whiskies shaped over decades, each reflecting the singular character of its origin

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